Erik Westrum is a former professional hockey player, motivational speaker, leadership coach, entrepreneur at heart and author of Becoming Elite: What It Takes To Transform Your Life Using the 4 Proven Pillars of Performance.
He has had a passion to help others since he was a young child and this has not changed as he continues to fulfill his purpose in life—to be a Servant Leader.
After playing professional hockey for 12 years, Erik went back to the Carlson School of Management to get his MBA to gain more knowledge and expertise to help leaders and companies grow exponentially. After consulting on numerous projects and coaching hundreds of people over the past 20+ years, Erik established the principles and processes through Becoming Elite and what it takes to transform your life using four proven pillars of performance. He continues to conduct workshops for people from all walks of life and remains committed to leading thousands of people in making a shift.
Erik resides in Prior Lake, Minnesota, with his beautiful wife, Kelly, and their four amazing children, Luke, Ethan, Isabella, and Evelina. He continues to guide people, businesses, athletes, and anyone looking to improve his or her life through his proven process. Erik is excited to walk alongside you on your journey to becoming a better you.
I am a team and class coach at Northern Elite All-Stars with a background in gymnastics, all-star cheer, high school cheer, and college cheer. Outside of cheer, I work for an insurance agency and stay home with my son.
Vanessa is a former collegiate soccer athlete playing at schools in Arizona and Wisconsin. She's been a Certified CrossFit trainer for 9 years working with athletes from young to old along with restructuring and coaching the summer Strength & Conditioning Program at Fridley High School, her alma mater.
She has owned her gym, CrossFit Osiris, for the past 6.5 years and has been a CrossFit athlete for 11 years. Focusing on health and wellness is one of her favorite things ever!
I grew up in Brooklyn Center and celebrated my graduation in 1991 just a few blocks East of the MSHSL offices at Brooklyn Center High School. I was fortunate to have several transformational coaches and teachers that helped me grow and develop. After high school, I attended Hamline University in St. Paul, majoring in Social Studies and Physical Education, and played four years of collegiate football for the Pipers under legendary coach, Dick Tressel.
My teaching and coaching career started on the Mesabi Iron Range at Virginia High School and continued at Nashwauk-Keewatin High school. I coached a variety of sports and served as head football coach for 11 years. After two brief stints as principal at Nashwauk-Keewatin and Greenway High School, I served as the Activities Director at Brainerd High School from 2011-2021. We continue to call Brainerd our home.
My wife, Amy, teaches middle school PE/DAPE at Forestview Middle School in Baxter. I have three children. My daughter, Katie (22), is a recent graduate of University of MN-Twin Cities and working in health care administration in the Twin Cities. RJ (20) lives at home and works full-time for a beverage distributor. My youngest, George (17) will be a senior at Brainerd High School this fall.
I enjoy fitness, cooking, sporting events (“RTB, Ski-U-Mah, Go Gophers!”), concerts and spending time outdoors. As a family, we spend time together traveling, wake surfing, listening to music and watching movies of all kinds.